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Tuesday, 15 October 2013
SEO Chapter # 1 Lecture # 4

SEO Chapter # 1 Lecture # 4


Compete Using SEO:

                                                        
With the ever increasing amount of content on the web ,ganing visibility has become very compettive and it is harder to reach the top of the search engines pages and be easily identified by search engine users.Thus, this heavy compettion makes optimizing your web content for search engine a necessary process to ensure good indexing and the high ranking.SEO is an essential step after building a website ,as important as the web site design and development.

Explore SEO resourses:
                                                                       
  You can find many articles and resources on the web that cover the search engine optimization process.However, these articles alone will not give you full understanding of SEO process.While the articles provides tips and points of view, its is a good idea to sue a structured guide such as this book along with hands-on  practice and experience.This submission will help you gain a better understanding of the process and learn how to apply different aspects to reach your search engine optimization goals.

Back to Lecture # 3                    Continue to Lecture #5

SEO Chapter # 1 Lecture # 3

SEO Chapter # 1 Lecture # 3

Look  at the Google and SEO relationship:
                                                                  

With the launch of the Google search Engine,the SEO process became more complex.it was developed to ensure better and more accurate indexing as well as identifying the misuse of search engine optimization statics such as keywords stuffing , which refer including irrlative keyword in a webpage to mislead, to search engine crawlers.The Google started to refine the search technology by adding more factors for indexing and ranking websites for example Off -page Optimization factors includes external links to website,and On-page Optimization factors pertain to the website structure and content.

Apply SEO to a website:
                                                     

The correct and standard use of Search Engine Optimization(SEO) techniques, which is known as White Hat SEO,Help put your website link at the top of search results.Subsequently, this drives more traffic to your website and produce higher rankings.On other hand,misusing search Engine Optimization techniques may negatively impact the site's indexing and ban it from appearing in search engine results,which is Known as Black Hat SEO.

                        Back to lecture # 2                                          Continue to Lecture # 4 


Monday, 14 October 2013
SEO: Chapter# 1 Lecture# 2

SEO: Chapter# 1 Lecture# 2

Disover What SEO is:
                                                  
Search Engine Optimization,SEO,is a process that you apply to a website to increase its rank and traffic from organic searches.the process target the free ,search where User use any of the existing search engines ,such as google,yahoo,and bingo,to the search for a product,service or information .It is different from a paid search,where the webmaster paid to appear at  a top of the search pages.
 
Exploring A Brief History Of SEO:

                                                                                  

The process of optimizing web content first occured in 1990,when search engine begin indexing websites,content.It was much simpler then today ,where website owner submit their websites to search engine.The search engine started continue to use computer programe called web spider or crawlers to crawl a website pages and index them based on a sites niche and keywords.
Early SEO was as simple as adding meta tags,which are html codes that includes information about a website.Meta tags help search engine to determine how the website content will indexed using
data such as the sites's title ,discription,and keywords.

         Go back to Lecture # 1          Continue to Lecture#3


 







SEO: Chapter # 1  Lecture # 1

SEO: Chapter # 1 Lecture # 1

                       First Lecture On SEO
 Heading:
Understanding the SEO Process:
                                            



When you have a website or a blog,most of your visitors find you using a search engine.The search engine user types his keywords or questions and the search engines,display the result from the indexed webpages that are relevant to the user search.Optimizing your website for search Engine can help bring more traffic to your website and help it achieve better ranking in differtnt search engines.

Introducing Search Engine Optimization:
                                   
Search Engine Optimization (SEO) refers to method and techniques that you can apply to a

website to increase its traffic,rank,and visibility in a search engine results page .When you optimize your website, it has the greatest chance of appearing in the search engine top results, Which subsequently increases the traffic to your website.the optimization process
includes many  techniques and methods that are applied to the website itself or other sites that are related to the website content.Understanding SEO process requires learning about How the search process works, the search page layout , and the different search engine that you target in  the  process.
                                                        Continue To Lecture # 2

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